Media Day Options for Hospitality Industry

Created by John P. (@Bartender2ceo.com) - Email: John@bartender2ceo.com

Railz Hospitality

In today’s hospitality landscape, most venues are hosting early/mid week events that are:

• Stuck in the rinse-and-repeat cycle of karaoke nights, steak specials, and generic happy hours.
• Overwhelmed by daily operations, leaving little time or strategy for content creation or long-term marketing.
• Relying on third-party agencies who don’t understand the culture or customer journey of the hospitality industry—often delivering subpar or underperforming content with inflated costs.

We’re looking to partner with exceptional venues & brands to collab on our upcoming media campaigns and become a part of the growing Railz community. This partnership is more than just creating content —it’s an opportunity to connect with the community while creating business ROI.

That’s Where We Come In:

Railz Hospitality is a proof-of-concept platform that shows what happens when hospitality insiders take ownership of content and event strategy. We build functional content machines and marketing ecosystems for our partners—systems designed to:

• Create viral and high-performing video content from our campaigns.
• Highlight venues and brands to new customers.
• Showcase star industry talent, giving everyone involved a platform to build personal and professional brands. This how customers are making decisions so you have to become your own influencer in order to stay competitive.

Hospitality thrives on storytelling. In a digital-first landscape:

• Event planners want authentic venue showcases
• Consumers look for personalized experiences
• Brands need content that converts into traffic and bookings

Our media days give your venue cinematic, evergreen marketing collateral paired with social-first content to fuel your pipeline.

Media Day Breakdown

Venue Tour

• Coverage of key spaces: event rooms, lounges, rooftop, pool, dining areas, etc.
• Vertical & Horizontal videos for Websites, LinkedIn, Facebook or social short form platforms (IG reels, TikTok, YouTube Shorts)

Dedicated Short-Form Content

• Quick-hit verticals covering topics like operations, marketing strategies, or event hospitality insights
• Designed for algorithmic reach, positioning your team as industry experts

Entertainment & Virality

• Comedy sketches are designed to drive virality and traffic back to brand showcase content while highlighting your top team members and their personality

Instagram & Tik Tok Platform Performance on video up above (this proposal only allows YouTube link uploads)

Venue Leadership Highlights

• One-on-one interview with a key representative (sales, marketing, GM, chef, beverage director)
• Documentary-style interviews that can be clipped into shorts for thought leadership funnels

Social Media Strategy

• Venue Use: Media assets delivered directly for your social platforms, websites, and sales outreach
• Railz Hospitality Network: Shared across Bartender2CEO, SpeedRailz, Craft Clash TV, and B2C Creative platforms
• Extended Reach: Potential influencer collaboration and sponsored ad campaigns (available as add-ons)

We integrate this information into a multi-channel media campaign that also works as an evergreen promotional asset for the venue itself. In fact, many of our host venues receive follow-up booking inquiries directly from viewers of our content.

These deliverables not only help drive attendance, but also position your venue as an active, in-demand hub for creative hospitality experiences.

Audience & Reach

John Pittman (Director):

• 80,000+ followers across Instagram, TikTok, and YouTube under brand @Bartender2ceo
• Strong Houston and Texas hospitality audience
• Professional videographer and content producer
• Regular travel across Houston, Austin, Dallas, and San Antonio

Railz Hospitality (Umbrella Brand)

Railz Hospitality is a connected hospitality media and event ecosystem that blends professional development, community building, and high-engagement content.

It operates with 2 additional complementary arms (SpeedRailz &. Railz Network) that drive both digital reach and in-person activations.

The umbrella brand focuses on industry-wide leadership, financial education, and networking for hospitality professionals through monthly events, workshops, and industry spotlights.

• ~5,000 followers across Instagram and TikTok
• Primarily Houston and Texas-based audience
• Growing through recurring events and content

SpeedRailz

The competition and entertainment arm, known for bartending competitions and high-energy hospitality content.

• ~23,000 followers across TikTok and Instagram
• Multiple viral videos
• Strong engagement from bar owners and managers

Viral Content: Partner venues benefit from high-quality, viral videos that showcase their brand to a wider audience (this campaign came from a simple 4 hour media day)

Why Partner with Us?

• Proven Media Track Record
• Scalable Framework: From one-off media days to ongoing campaigns
• Community + Content: Access to our curated network of event planners, influencers, and hospitality insiders
• High ROI: Our campaigns regularly outperform industry benchmarks in impressions, engagement, and conversion